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UX Design Manager • Researcher • Product Leader

Intrinsically Curious and Obsessively Detailed

Product designer and researcher with keen interest in psychology and human computer interaction.

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UX Design Manager • Researcher • Product Leader

Intrinsically Curious and Obsessively Detailed

Product designer and researcher with keen interest in psychology and human computer interaction.

Connect on LinkedIn

UX Design Manager • Researcher • Product Leader

Intrinsically Curious and Obsessively Detailed

Product designer and researcher with keen interest in psychology and human computer interaction.

Connect on LinkedIn

Featured Work and Case Studies

Building a traveller-friendly Predeparture Documentation Experience

A comprehensive experience that assists customers in preparing for their luxury train adventures and be fully equipped with essential information to make their journeys memorable.

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Building a traveller-friendly Predeparture Documentation Experience

A comprehensive experience that assists customers in preparing for their luxury train adventures and be fully equipped with essential information to make their journeys memorable.

View case study

Building a traveller-friendly Predeparture Documentation Experience

A comprehensive experience that assists customers in preparing for their luxury train adventures and be fully equipped with essential information to make their journeys memorable.

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SimplifiDentistry - All in one dental practice management platform

Designing a SaaS product that consolidates various aspects of dental practice management including insurance eligibility, appointments, patient management, etc.

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SimplifiDentistry - All in one dental practice management platform

Designing a SaaS product that consolidates various aspects of dental practice management including insurance eligibility, appointments, patient management, etc.

View case study

SimplifiDentistry - All in one dental practice management platform

Designing a SaaS product that consolidates various aspects of dental practice management including insurance eligibility, appointments, patient management, etc.

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CareCredit's Solution Integration Analysis

Developing a full-service integration analysis tool for a large Insurance Service Provider in the Dental Healthcare Industry.

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CareCredit's Solution Integration Analysis

Developing a full-service integration analysis tool for a large Insurance Service Provider in the Dental Healthcare Industry.

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CareCredit's Solution Integration Analysis

Developing a full-service integration analysis tool for a large Insurance Service Provider in the Dental Healthcare Industry.

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Utopian - Multimodal Transportation Concept App

Concept App and System design for a future-ready, multimodal transportation system for a truly urban Utopia

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Utopian - Multimodal Transportation Concept App

Concept App and System design for a future-ready, multimodal transportation system for a truly urban Utopia

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Utopian - Multimodal Transportation Concept App

Concept App and System design for a future-ready, multimodal transportation system for a truly urban Utopia

View case study

Evangelizing 4D Methodology

Helping build exceptional employee experience platforms in collaboration with the internal communication, HR and innovation teams.

Coming Soon

Evangelizing 4D Methodology

Helping build exceptional employee experience platforms in collaboration with the internal communication, HR and innovation teams.

Coming Soon

Evangelizing 4D Methodology

Helping build exceptional employee experience platforms in collaboration with the internal communication, HR and innovation teams.

Coming Soon

Employee Engagement App

Helping design and deliver internal messaging with next generation tools and technology for a organisation-wide engagement experience.

Coming Soon

Employee Engagement App

Helping design and deliver internal messaging with next generation tools and technology for a organisation-wide engagement experience.

Coming Soon

Employee Engagement App

Helping design and deliver internal messaging with next generation tools and technology for a organisation-wide engagement experience.

Coming Soon

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My Design Process

Deliberate practitioner of the 4D methodology, I prioritize user research and design validation. From uncovering insights in Discover and defining precise problem statements to iteratively refining designs in Develop, I ensure user-centric solutions. With a focus on exceeding expectations in the delivery phase, my portfolio reflects impactful outcomes achieved through this approach.

01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04
01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04
01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04
01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04

My Design Process

01

Discover 🔎

I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.

Develop 🧪

As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.

03

Define 🔮

Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.

02

Deliver 🙌🏻

My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.

04

My Design Process

01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04
01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04
01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04
01
Discover 🔎
I excel in the discovery phase, by immersing myself in user research through interviews, surveys, and observations, I uncover valuable insights that shape my design process. Analyzing user feedback, I pinpoint pain points and formulate clear problem statements.
Define 🔮
Transitioning to the defining phase, I like to synthesize data into personas and journey maps. My success lies in framing the problem space, identifying critical user pain points, and aligning design challenges with user needs and constraints.
02
Develop 🧪
As a critical step I invest time in design validation. I create prototypes embodying solutions, iterating through user feedback. Conducting usability tests iteratively, Ensuring the final design emerges from continuous improvement, adapting to changing user preferences.
03
Deliver 🙌🏻
My dedication to user satisfaction shines here. I try to meticulously bring refined designs to life, rigorously validating alignment with user expectations. My work results in products that not only meet but exceed user needs, leaving a lasting positive impact.
04